Scaling a Beverage Business Speech - Daina Trout at JuiceCon (video)
Daina and her husband Justin started a small kombucha company out of their home, and a few years later have grown it to be a nationally recognized brand with their product being sold in over 12,000 stores nation-wide. Daina told the Health-Ade story at JuiceCon 2018, and took us through her company’s growth and what to expect as a beverage company while growing so quickly.
Thirty Years of Juice Speech – Jimmy Rosenberg at JuiceCon (video)
Jimmy has been in the industry since before it was cool. He is a serial juice entrepreneur and has successfully built two juice brands (Naked, Evolution Fresh) that have been acquired by national food and beverage companies. Hear about the history of juice and Jimmy’s vision for where it’s going.
JuiceCon Opening Keynote Speech - Charlie Wettlaufer (video)
This first JuiceCon video is my opening keynote speech where I go into the history of juicing, Goodnature, and the future of the industry.
Juicing Podcast – Chris Goode
New Juice Business Podcast is now live! This is my first attempt at recording a podcast on video. Hope you enjoy! Watch on YouTube Listen on Apple Podcasts Chris Goode is the founder and CEO of Ruby Jean’s Juicery in Kansas City, and has been working hard at teaching people in his area about proper nutrition and living a long and fruitful life. In this episode of the Cold Pressed Truth, we discussed the struggles of being a new entrepreneur, how to start a juice business, and how to have a good message behind your brand. With Chris being on day 28 of a 31 day juice cleanse, we also discuss how he prepared for the fast and how to stay motivated during an extended juice cleanse. Have questions for Chris or myself? Join the discussion at the Goodnature Juicing Facebook Group!
Festive Holiday Nogg Recipe by JK Juices
New Juicing Podcast - Cold Pressed Truth
Best Juice Bars and Cleanses in Los Angeles
Cold-Pressed Salad Dressing Recipes for the Seasons
Try these flavorful salad dressings made from cold pressed juice! As promised during my Create Amazing Recipes workshop at JuiceCon, here are the salad dressing recipes I created that highlight seasonal ingredients.
What I Learned at JuiceCon
Cold-Pressed Juice Industry to Exceed $8.1B by 2024
On October 9th, Yahoo Finance stated the cold-pressed market will top $8.1 Billion by 2024 and released a video of a compelling interview with Hayden Slater, CEO of Pressed Juicery, where he explains what the most important driving factors are in the juice industry. In the interview, Slater touches on price point, their juice membership plan, and other products like their signature “freeze” juice soft serve. Focused on getting the price under $5.00, Pressed Juicery is aiming to make their way into lower income neighborhoods, even selling their wholesale brand in 7-11. There’s been more negative headlines than positive lately about the juice industry, and it’s easy to read them and get a serious case of FUD, but the truth is more people are making juice a part of their daily diet than ever before. As a society, we are becoming increasingly aware of the role nutrition plays in our health, and as long as that continues, the juicing industry will continue to thrive. What do you think? Let our readers know by commenting below.
When to Upgrade to an Automated Bottle Filler
Frequently, new juice bar or wholesale juice business owners ask about investing in an automated bottle filler. I purchased a two-head, table-top bottle filler for our juicing kitchen a while ago with the intention of stocking it as part of our product line.
